to celebrate the launch of San Francisco, batch 12, my dear & inspiring friend Meredith (who’s love for San Francisco lipstick started from batch 1) kindly agreed to model the shade & share her feel-good insights with us.
at the start of the year I made the nerve-wracking decision to simply offer two lipstick colours at a time. while it felt silly to put some of the favourites into hiding for part of the year, it made sense manufacturing-wise & my inner-minimalist jumped for joy.
when the opportunity came up (THANK YOU NICOLE) to attend the 60th annual Grammy awards in New York City, it all sounded too good to be true. fast forward 3 months & there I am, waiting for seats inside Madison Square Gardens with my dearest gal pal Emily, when Lorde herself calmly brushes past us in her gorgeous red tulle dress. wait what?